The future of attractions: This week ‘Frameless’
Frameless is a unique art experience, that allows visitors to experience art free from the confines of a frame. Situated within the newly developed Marble Arch Place, Frameless created a digital, immersive art experience in just over 18 months, becoming the largest experience of its kind in the UK.
There are four individually styled galleries, using projection technology and dynamic curation work to display a distinctive range of artists and genres. Guests can experience 40 different interactive digital interpretations of work by 28 of the world’s most iconic artists.
In order to create a more profound experience for the visitor, Frameless uses bespoke musical pieces in each area, from contemporary jazz to classical music.
Credit: Blooloop
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