The future of visitor attractions: This week MONET, A Journey Through Seasons
ARTiStory can be found at Singapore’s Changi Airport.
Alongside the Museum of Fine Arts, Boston and Changi Airport Group (Singapore), ARTiSTORY has co-created an immersive showcase of eight famous landscape paintings from the MFA’s Monet collection. Visitors to Changi Airport’s terminal two will be able to explore a multi-sensory walk through all four seasons. Real-life Monet paintings are on display alongside an immersive, seasonal scene that takes inspiration from the artwork.
ARTiSTORY is a leading specialist in art and cultural IP licensing. This experience uses the IP licensing of the paintings to create an immersive setting that is full of rich storytelling. It represents an innovative approach to art IP licensing and LBE projects.
As one of Asia’s most connected international aviation hubs, Changi Airport connects with over 120 cities globally. So, the installation can reach an unprecedented number and diversity of people from the immediate area and around the world
So, what now?
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